A Message from Rich Litvin

If I was to give one piece of advice to new coaches, I would cheat, and I would give two. I wrote an article the other day called “Mastery.” And the subtitle of the article is “How to Become an Overnight Success as a Coach in 46 Years.”

I think some of those people forget that on this journey in coaching, that it’s everything we’ve done on our journey that makes us successful as a coach.

You don’t just wake up and become a coach.

It’s everything you’ve done in your life, the challenges you faced, the businesses you’ve run, the organizations you’ve worked in, your struggles, your successes. Everything’s wrapped up into that. So don’t lose sight of that. You’re not just a coach today if you’re becoming a new coach.

It’s everything you’ve done in your previous careers that counts, and it’s worth wrapping in and rolling into what you do next.

The second piece of advice I would say is, don’t give up the day job.

Too many coaches are so excited about this new possibilities, this new career that they quit.

They leave everything behind, and suddenly they have no money and no coaching clients. And that makes you a very, very needy coach. And needy coaches are not attractive. So don’t give up the day job. Hang on to what you do. Make sure the money’s coming in, so that you know that the clients need you more than you need them.

The opposite of that is needy and that’s not attractive. But when you keep the day job, when you have money saved up in the bank, then you can show up and be really powerful and even turn away people who are not your dream clients.

It’s a very powerful way to be a coach.

To Learn more from Rich on How to Create a Thriving Coaching Business. Join the Evercoach Tribe here.

Ajit Nawalkha

Ajit Nawalkha is the Co-founder of Evercoach. He is passionate about disrupting industries and creating positive change. Ajit is a business coach himself.

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